The Year Ahead: Navigating uncertain times in 2019
What does 2019 have in store for an advertising and marketing industry already grappling with budget pressures, the fundamental re-engineering of established business models and the economic uncertainties of Brexit? The next Campaign Breakfast briefing will be taking place on the 9 January. We have partnered with Campaign on this event and we’re looking forward to sharing market intelligence and discussing key topics with leaders and thinkers who know about what will really matter for brands, agencies and media owners in 2019.
This event will explore the challenges and opportunities of our rapidly reshaping industry. From what the wider economic outlook means for consumer spending, to the new efficiency strategies that marketers are now exploring; from in-housing, to the shrinking agency marketplace; from what the management consultants will do next, to the new agency model: it’s going to be another bumpy year.